Your Customers Are on Facebook & Instagram — Are You Reaching Them?
India has over 400 million Facebook users and more than 230 million Instagram users — making it one of the largest and most engaged Meta Ads markets in the world. Every day, your potential customers are scrolling through their feeds in Uttam Nagar, Dwarka, Janakpuri, and across Delhi NCR — browsing content, discovering products, and making purchasing decisions directly within the app. If your business isn't running targeted ads on these platforms, you are handing those customers directly to your competitors.
At Esitecreator, we have managed Facebook and Instagram ad campaigns for businesses across Delhi and India for over 8 years. We understand the nuances of the Meta advertising platform at a level that goes far beyond boosting posts — from precision audience targeting using demographics, interests, and behaviours, to building multi-stage retargeting funnels that convert cold audiences into paying customers. Every campaign we run is optimised for actual business results: leads, enquiries, sales, or footfall — not just likes and impressions.
Whether you run a local service business in West Delhi, a retail brand, a coaching institute, or an ecommerce store serving customers across India, our Meta Ads service is built to put your budget to work as efficiently as possible — generating maximum return for every rupee you spend on advertising.
- India has 400M+ Facebook users and 230M+ Instagram users actively browsing daily
- Meta Ads allow hyper-precise targeting by age, location, interest, and behaviour
- Facebook lead generation ads convert up to 3x better than traditional landing pages
- 78% of Indian consumers discover new products via Instagram and Facebook feeds
- Retargeting campaigns on Meta deliver up to 10x ROI compared to cold traffic ads
Everything You Need for High-Performing Meta Ad Campaigns
Running Facebook and Instagram ads profitably requires far more than pressing "Boost Post." Our full-service Meta Ads management covers strategy, creative, audience targeting, optimisation, and reporting — so every component of your campaign is expertly handled for maximum return.
Precision Audience Targeting
We build highly specific audience segments using Meta's targeting tools — targeting by location (specific areas of Delhi like Uttam Nagar, Dwarka, or pan-India), age, gender, interests, behaviours, and income levels. We also create lookalike audiences based on your existing customers to reach new people who mirror your best buyers.
Professional Ad Creative Design
We design scroll-stopping ad creatives — static images, carousel ads, video thumbnails, and story formats — professionally crafted to grab attention in a crowded feed, communicate your offer clearly, and drive immediate action. Every creative is designed for the specific placement and audience it will reach.
Compelling Ad Copywriting
We write persuasive ad copy — headlines, primary text, and calls-to-action — that speaks directly to your target audience's pain points and desires. Our copy is tested across multiple variations to identify what resonates most, and continuously refined to improve click-through and conversion rate.
A/B Testing & Optimisation
We systematically test different audiences, creatives, and copy combinations to identify the top-performing combinations. Winning ads receive increased budget allocation, while underperformers are paused — ensuring your money is always flowing toward what works best, not wasted on what doesn't.
Retargeting Campaigns
We build multi-stage retargeting funnels to re-engage people who have already shown interest in your business — website visitors, video viewers, post engagers, and lead form openers. Retargeting campaigns consistently deliver the highest conversion rates and best cost-per-lead of any Meta campaign type.
Meta Pixel Setup & Tracking
We set up and configure the Meta Pixel on your website to track conversions, build custom audiences, and feed accurate data back into the Meta algorithm for smarter ad delivery. Proper pixel setup is essential for campaign optimisation and attribution, and we ensure yours is implemented correctly from day one.
Lead Generation & Conversion Campaigns
We run Facebook Lead Ads and Instagram Lead Ads that allow users to submit their details without ever leaving the app — delivering high-volume, low-friction leads directly to your inbox or CRM. We also manage traffic campaigns, conversions campaigns, and WhatsApp campaigns depending on your business goals.
Monthly Performance Reports
You receive a detailed monthly report covering ad spend, impressions, reach, clicks, cost-per-lead, lead volume, and ROAS — with clear commentary on performance trends and a specific plan for the next month. You always know exactly what your budget achieved and what's coming next.
How We Launch & Manage Your Meta Ad Campaigns — Step by Step
Our Meta Ads process is designed to launch fast, optimise intelligently, and scale what works — giving you a clear view of progress at every stage from initial strategy to ongoing performance management.
Strategy & Goal Setting
We begin with a strategy call to understand your business, offers, target audience in Delhi or India, and campaign goals — whether that's generating leads, driving website traffic, increasing WhatsApp enquiries, or growing online sales. We define measurable KPIs and a clear campaign structure before any ads go live.
Audience Research & Targeting Setup
We research your ideal customer profile in depth and build precise audience segments within Meta Ads Manager — core audiences based on demographics and interests, custom audiences from your existing data, and lookalike audiences to expand your reach to new prospects who match your best customers.
Creative & Copy Production
Our design and copywriting team produce all ad creatives — images, carousel slides, and video thumbnails — along with multiple copy variations for each ad set. We create a minimum of 2–3 creative variants per campaign so we can test and identify winners quickly from campaign launch.
Campaign Launch & Pixel Setup
We set up your Meta Business Manager, configure the Pixel and conversion events, build all ad sets and campaigns, and launch with initial budgets structured to gather data efficiently. We ensure all tracking is verified before launch so conversion data feeds accurately into campaign optimisation from day one.
Ongoing Optimisation & A/B Testing
We monitor your campaigns daily — pausing underperforming ad sets, scaling winning audiences, testing new creatives, and adjusting bids and budgets to continuously reduce cost-per-lead. We run structured A/B tests on audiences, creatives, and copy to systematically improve performance over time.
Monthly Reporting & Strategy Review
Every month we deliver a comprehensive performance report and conduct a strategy review — assessing what worked, what needs to change, and how to allocate budget most effectively in the coming month. This iterative approach ensures every campaign month is more effective than the last.
Meta Ads Expertise Across Every Industry in Delhi & India
We have managed Facebook and Instagram ad campaigns across 15+ industries — each with distinct audience behaviours, ad formats that work best, and competitive landscapes. This experience means we bring battle-tested strategies to your campaigns from day one.
Facebook & Instagram Ads Packages — Clear Pricing, Real ROI
Our Meta Ads management packages are designed to suit businesses at every stage — from local startups running their first campaigns to established brands scaling aggressive growth campaigns. Ad spend budget is separate from the management fee quoted below.
- 1 Campaign (Facebook or Instagram)
- 2 Ad Sets with Targeting
- 4 Ad Creatives Designed
- Ad Copywriting Included
- Meta Pixel Setup
- Lead Form or Traffic Campaign
- Monthly Performance Report
- A/B Testing
- Retargeting Campaigns
- Video Ad Production
- 2 Campaigns (FB + Instagram)
- 4 Ad Sets with Custom Audiences
- 8 Ad Creatives Designed
- A/B Testing on Creatives & Copy
- Retargeting Campaign Setup
- Lookalike Audience Targeting
- WhatsApp Lead Campaign Option
- Conversion Tracking Setup
- Bi-weekly Optimisation Calls
- Detailed Monthly Report
- Unlimited Campaigns
- Full Funnel Strategy (Cold + Warm + Retargeting)
- 15+ Ad Creatives/Month
- Video Ad Creative Included
- Advanced A/B Testing Framework
- CRM & Lead Integration
- Full Competitor Ad Intelligence
- Instagram Story & Reel Ads
- Weekly Performance Reports
- Dedicated Campaign Manager
All packages include a free consultation call. Ad spend budget is separate. Contact us for custom quotes.
Frequently Asked Questions
Common questions from businesses in West Delhi, Dwarka, Janakpuri, and across India about our Facebook and Instagram Ads services.
For local businesses in Delhi and NCR, we recommend a minimum ad spend of ₹10,000–₹15,000 per month to gather enough data for meaningful optimisation. The management fee we charge is separate from this ad budget, which goes directly to Meta. As campaigns optimise and costs per lead reduce, increasing ad spend typically compounds returns significantly. We provide honest budget guidance based on your specific goals and industry during the initial strategy call.
Unlike SEO, Meta Ads can generate leads within 24–72 hours of campaign launch. The first 7–14 days are typically a learning phase where the algorithm optimises delivery, and lead volumes and costs stabilise from around week 2. By the end of the first month, you will have clear data on cost-per-lead and campaign performance — with month 2 and beyond typically showing significant improvement as we refine targeting and creatives.
Boosting a post is the most basic form of Facebook advertising — it has very limited targeting options and is designed primarily for reach and engagement. Professional Meta Ads management through Ads Manager gives access to the full suite of campaign objectives (lead generation, conversions, traffic), precise audience targeting, multiple ad placements, A/B testing, pixel tracking, and proper conversion optimisation. Boosted posts typically deliver a fraction of the ROI of properly managed campaigns.
Yes. All our packages include professional ad creative design — static images, carousels, and ad copy. Our Diamond package also includes video ad creative. You do not need to provide design assets unless you have existing brand materials you would like us to incorporate. We handle everything from concept to final published ads within your Meta account.
We can run ads across Facebook (Feed, Stories, Marketplace, Right Column), Instagram (Feed, Stories, Reels, Explore), and Meta's Audience Network — or target specific placements based on where your audience is most active. We analyse placement performance data and allocate spend toward the placements delivering the best results for your specific business and audience in Delhi and India.
Yes. Meta's geo-targeting allows us to target specific cities, pin-code areas, and even radius-based locations around a specific address. For local businesses in West Delhi, we can target specific colonies, neighbourhoods, or a defined radius around your business — ensuring your ad budget reaches only the people who are realistically close enough to become your customers.
We set up conversion tracking, lead form validation, and CRM integration where applicable to ensure leads captured are real and accurately tracked. We also monitor lead quality throughout the campaign — if a particular audience segment is generating low-quality leads (wrong demographics, unqualified enquiries), we refine the targeting accordingly. Our monthly reports include lead quality metrics alongside quantity so you always have the full picture.
Absolutely. While we are headquartered in West Delhi and work extensively with local businesses across Delhi NCR, we manage Meta Ads campaigns for clients across India — Mumbai, Bangalore, Hyderabad, Pune, and beyond. We also run pan-India and national campaigns targeting multiple cities simultaneously. Our process is entirely remote-capable, with all communication handled via calls, WhatsApp, and email.